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Regional Marketing & Event Manager at BNY Mellon / America Jobs
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Full-time Regional Marketing & Event Manager

at BNY Mellon in California

Regional Marketing & Event Manager
Los Angeles, CA, United States • San Francisco, CA, United States + 1 more

ID: 41724

Job Description
Bring your ideas. Make history.
BNY Mellon offers an exciting array of future-forward careers at the intersection of business, finance, and technology. We are one of the world's top asset management and banking firms that manages trillions of dollars in assets, custody and/or administration. Known as the “bank of banks” - 97% of the world’s top banks work with us as we lead and serve our customers into the new era of digital.

With over 238 years of rich history and industry firsts, BNY Mellon has been built upon our proven ability to evolve, lead, and drive new ideas at every turn. Today, we’re approximately 50,000 employees across 35 countries with a culture that empowers you to grow, take risks, experiment and be yourself. This is what #LifeAtBNYMellon is all about.

As a leading wealth manager, BNY Mellon Wealth Management is focused on helping successful individuals and their families build, manage and sustain their wealth across generations and market cycles. Through a unique service model focused on five Active Wealth practices — Investing, Borrowing, Spending, Managing Taxes, Protecting Legacies — they help clients in the U.S. and abroad achieve stronger after-tax performance to help maintain their wealth over generations.

We’re seeking a future team member for the role of Regional Marketing & Event Manager to join our Wealth Management team. This role could be located in Los Angeles, San Francisco, or Newport Beach.



The position of Regional Marketing & Event Manager is primarily responsible for the driving the success of marketing priorities and initiatives in key regional markets through multiple marketing channels, with a focus on the regional events and sponsorship strategy.

The manager will work with regional leadership and marketing partners to build out strategy and drive priorities and presence, create a portfolio of strategic events and key sponsorships and drive with the highest brand standards within the regions covered. This role would specifically cover one of our major regions nationally – West Region (Los Angeles, CA, Newport Beach, CA, San Francisco, CA, Menlo Park, CA and Seattle, WA).

The event portfolio includes high touch client entertainment events (wine dinners, art tours etc.), seminars and roundtables with our internal subject matter experts, and industry sponsorships and conferences. This role would also include management of our third-party referral network (COI, centers of influence) national conferences, collaborating with our Advice, Planning and Fiduciary team to drive engagement and opportunities with our 3rd party sponsorship partners.

In this role, you’ll make an impact in the following ways:

Partnership with other Marketing channels including brand, content, website, social media and PR
Strategic planning for yearly events portfolio including content and program development with emphasis on ultra-high net worth audiences
Responsibility for execution of logistics including venue, contracting, décor, materials, branding, AV for both in-person and virtual events
Oversight of regional and national conferences’ budget within each location including vendor payments and overall tracking
Analyze and report on the tracking and measurement of events through ROI reporting and dashboards
Reference : Regional Marketing & Event Manager jobs


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Published at 17-10-2023
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