Product Marketing Manager (JB2793) at Kontak Recruitment / America Jobs

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Product Marketing Manager (JB2793)

Product Marketing Manager (JB2793)
Melrose Arch, Johannesburg (Hybrid working model)
Negotiable
Duration: Permanent
Application closing date: 28 February 2023

Overview
Tech company offering a SaaS solution for corporate clients globally, is looking to onboard an innovative, “out of the box thinking” Product Marketing Manager.
You will be supported by a senior management team that invests in their team and provides all the tools for success.

Minimum Requirements:
4 or more years in a product marketing related role specific to SaaS (B2B)
Marketing related degree
Design skills
Strong copywriting skills – able to turn complex concepts into engaging blogs, guides, emails, and other content
Experience in developing marketing strategies
Experience marketing a B2B SaaS product
Experience using design tools as well as an
Experience managing Google Ads
Experience with research using data analytics software
Understanding of WordPress
Understanding of paid media

Duties and Responsibilities:
Create, track, and monitor the implementation of marketing strategies and campaigns, ad campaigns, communication, media, and content plans
Manage marketing events and activities from planning to execution
Create, update, and manage monthly newsletters (new product features etc.), email campaigns, thought leadership, and content for new or existing clients in line with the brand voice and strategy
Prepare all conference research, presentations, and speeches in close collaboration with senior management and clients
Publish, write, or edit compelling articles, blogs, or other web/ social media-based content
Support the Business Development teams by providing customised responses for each prospect’s needs through the RFP process
Liaise with external design teams timeously to create brochures and other marketing material
Lead all online digital marketing initiatives including G2, Google Ads, SEO, and LinkedIn engagement
Reference : Product Marketing Manager (JB2793) jobs

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